mm/dd/2025
gadzooX!
gadzooX!
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PUBLISHED BY Calamari Archive, Inc
“Gadzooks!” is an antiquated expression of surprise, literally derived from “god’s hooks,” referring to the spikes used to nail G-zus to the cross. In typography, “gadzooks” refer to the embellished ligatures connecting letters. gadzooX! is an iterative collaboration between mm and dd, made in the year 2025 A.D., the result of a year-long exquisite corpse-like experiment wherein dd assembled text to prompt a drawing by mm, which then inspired the next round of text, often retroactively self-organizing itself around the resulting images, in a custom font (codiceX) that dd created for the occasion.
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